In this paper. I document that investor attention negatively predicts betting against beta returns. Using Google Search Volumes toward US market indices as my proxy to attention. I find that this relation holds after controlling for competitive factors and different search terminologies and in all the other G7 countries. https://www.nacrack.com/hot-savings-HiBoost-Home-15K-Smart-Link-F20G-5S-IoT-limited-super/